Home Appliances
Section 1: Introduction and general information
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About us and our website We, BSH Home Appliances Limited , Grand Union House, Old Wolverton Road, Wolverton, Milton Keynes, MK12 5PT operate this website. Please use the contact information provided on the Company Information page to contact us. If you get in touch with us, we will store and process the information you provide for the purpose of handling your enquiry and any follow-up questions. We will delete your information once your enquiry has been handled. |
Our contact information can be found on the Company Information page |
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Our guiding principles We take protecting your information very seriously. Your data is therefore processed with great care and in strict compliance with applicable data protection law. Organisational and technical security measures have been taken to protect all of our websites against the risks present in processing personal data. Our partners who support us in the provision of this website must comply with these provisions as well. |
We and our partners employ the latest technical safeguards to protect your data. |
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What we log as standard You can use all the areas of our website that are not access-protected without disclosing your identity. We log every use of our website as standard in order to prevent attacks, remedy faults and investigate security incidents. You can find more about our log data in the section "How we process your data". |
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Which permissions do we have to process your data We respect your privacy. Consequently, we only process your data when we are permitted to do so. You will find a summary of the relevant statutory authorisations, on which we base the data processing, at the end of this information. Of course you can also give us permission to process your data by opting in to the corresponding data processing on our website. In other cases, we process your data because we are permitted to do so by law. If, for example, you place an order through our website, we are permitted to process your data in order to fulfil that contract. The same applies when you make use of other services on our website that require your data to be processed. We are also permitted to process your data when we have a legitimate interest in doing so. One example of this is the log data that we collect in order to ensure that e.g. our website can be operated without defects(indcluding the technical provision of the website). In any case, we will inform you about the corresponding processing of your personal data and, of course, your interests will always be taken into account in any such processing. In case that you have questions to your personal data, you can find your rights regarding the processing of your personal data in the latter section of this Data Protection Information. The permissions we make use of, and when, are outlined in the following section. You can find more detailed information on how your data is collected, processed and used on our website (i.e. the type, scope and purpose of data processing) in the same section. What else you should know: Users below the age of 16 should only transmit personal data to us with the consent of their parent or legal guardian. The data protection law that applies may result in different age limits in this regard. Our website may contain links to websites, which are not provided by us. We have no influence over how your data is processed on these websites or their compliance with provisions on data protection. Please note any Data Protection Information they provide. |
We only process your data when we are permitted to do so. |
Section 2: Data processing on the website
| Text modules | Summary |
| How we process your data (Presentation of the website, logs, cookies, tracking etc) | In this section we describe which data we process during the use of our website including the services offered there and for which purposes this data is used. |
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Presentation of the website log data In order to display the website on your internet browser, we use various technical devices to ensure that all content (text, images, video, etc.) is always up to date. To ensure that your user experience, in particular the loading speed of the website, is improved at all times, we also use technical service providers who enable us to provide the content required for the presentation of the website (so-called "Content Delivery Networks" or CDN). These technical CDN service providers act on our behalf and are bound to our instructions by corresponding agreements. The data collected in this way will only be used to display the contents of the website in your internet browser and will be deleted immediately after intermediate storage within the scope of delivery. For technical reasons, each time your internet browser accesses our website it automatically sends information to our web server (i.e. log data). We store some of this information in log files, such as:
Log data does not contain personal data. We only analyse log data event-driven when required, especially in order to remedy faults in the operation of our website or clarify security incidents. We store this log data indefinitely. It may be necessary for us to collect additional the IP address of the device as well as log data in order to remedy faults or preserve evidence relating to security incidents. We delete this data once the fault has been remedied or the security incident has been clarified in full, or if the original purpose of the processing no longer exists due to other factors. In the event of a security incident, we will transmit log data to the investigating authorities on a case-by-case basis, to the extent permitted and necessary. We store such log data separately from other data collected that relates to the use of our website. |
The data specified here are necessary to provide the website including the services offered there and to enable safe use ot the website and its services. |
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Registering on our website Required details:
Optional details:
We store registered users' data until the user deletes their account. Registered users can delete their accounts at any time via the settings of their user account. The user account also allows users to change or delete specific information provided at the time of registration at any time. Comfort registration (Single Key ID) For the registration on our website you can also use the comfort registration via Single Key ID. To register, you will be redirected to the website of the Single Key ID, where you can register with your access data. Access data, i.e. identification data that serves to control access to the Single Key ID user account and consists of the user ID (e.g. email address or mobile phone number of the user). We store and process this data only for the provision of our services. Responsible for providing this registration service is Bosch.IO GmbH, Bosch.IO GmbH, Ullsteinstrasse 128, 12109 Berlin, Germany ("BIO"). Regarding data transfers within the Bosch Group associated with the central SingleKey ID, we refer to the BIO data protection information at https://singlekey-id.com/en/data-protection-notice/. By using Single Key ID and allowing cookies for login, you no longer have to log-in additionally on our website. To provide this, a corresponding cookie is set in the Internet browser and used at your next visit of our website for the purpose of signing in to your account. We store the data of registered users until the user account is deleted. Registered user can delete their accounts at any time via the settings of the Single Key ID account. The Single Key ID account also provides the option of changing or deleting certain data entered during registration at any time. |
Registered users can access additional services and offers. |
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Purchasing on our website You can also use our website to access services requiring payment (e.g. orders in the accessories store). We collect and process the following order information when services are ordered: Required information:
Optional information:
As a registered user, you also benefit from the fact that the time and scope of all purchases (display of the history of purchases made in the user account) is displayed for you in your customer account, so that you can track your orders directly there. We use state-of-the-art encryption techniques (e.g. SSL) via HTTPS to guarantee the security of your data during transmission. When you place an order, we use your information for the sole purpose of processing that order and to display the history of purchases. We store order information at least until the expiry of the statutory retention periods. We store data provided when registering until the user deletes their account. |
Your data is also secured by state-of-the-art encryption techniques when you make a purchase |
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Live streaming of shopping videos We may offer you the opportunity to join our live streaming of shopping videos. The live streaming includes a chat functionality concerning the product shown there. Our product experts will answer comments or questions you may have. In case you wish to submit comments or questions, you have to choose a nickname. We recommend to choose a nickname which does not include your personal data in particular not your name. Further, we recommend to refrain from providing personal data in your comments or questions. The live streaming event will be recorded. We will store the recording of the live streaming event for three (3) years. You may also add the shown products to your shopping card for our online store and buy the products there. For providing the live streaming, we use our service provider Smartzer Ltd. (Ashcombe Court, Woolsack Way, Godalming, Surrey, GU7 1LQ, United Kingdom) based on a data processing agreement. We process your IP address (for the purpose of transferring data via the internet) and your nickname as well as any data you enter (for the purpose of offering the chat functionality). Before entering the live streaming, we ask you for your consent concerning the use of the live streaming and processing your data. |
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Contacting us If you contact us outside of a concrete contractual relationship (e.g. for an order) or a registration, we provide various, also purely technical contact possibilities via our websites, including the possibility to contact us e.g. via (automated) chat. In order to be able to process your specific request when making such contact, we may ask you to provide personal data. This includes, for example, your name and email address and other information such as the subject of your request and your message. Optional postal address and/or telephone number can be given. We collect the information requested in order to be able to deal with your request in an appropriate way. The personal data transmitted to us in this way are used exclusively for the purpose for which you provide them to us when contacting us - in particular the processing of your request. The data will not be used for other purposes or passed on to third parties without your express consent. Excluded from this are - insofar as it is necessary to fulfil your request - the persons and companies (e.g. local service company) involved in carrying out the communication and answering the request. If there are no legal storage obligations, your personal data will be deleted after the request has been processed. |
If you contact us, we will only use your data to process your request. |
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Book a repair online On our website you can arrange a repair appointment with a service technician directly. For this we generally need information about your household appliance, a problem description, your address and other contact details. The specific data we collect for this purpose is determined by the booking process. As part of the booking process, we check the correct spelling of your address entry via the Google Maps database to avoid any mistakes. We do not transfer your personal data in this context. We store your information as long as necessary for the execution of the contract and for fulfilling of legal retention periods. Google Maps is a service provided by Google LLC (formerly Google Inc.), 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA („Google“). You can find details on how personal data is processed when Google Maps is used via the following link: https://policies.google.com/privacy . |
You can arrange a repair appointment with us via the website; the technology we use makes it easier for you to enter your address. |
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Newsletter Our website provides the option of subscribing to our newsletter. We use a double opt-in process to verify whether the owner of an e-mail address has actually registered to receive the newsletter. The newsletter is only successfully subscribed to if the owner of the e-mail address has expressly confirmed the activation of the newsletter by clicking on the link in the confirmation e-mail. We log the completion of the individual stages of the double opt-in process for evidence purposes. As part of our newsletter campaigns, we use analysis tools to tailor our newsletter to your needs, for advertising purposes and for market research. For this purpose, we collect and process data about your use of our email newsletter. When you open an email newsletter from us, a file contained in the email (so-called web beacon) connects to our servers. This enables us to determine whether an email newsletter has been opened and, if so, which content has been clicked. In addition, we collect technical information about your end device with which the contents of the email newsletter are retrieved (e.g. time of retrieval, browser type and operating system). We use this data exclusively for statistical analysis of our newsletter campaigns. If you subscribe to receive our newsletter, and therefore consent to it being sent to you, your details are solely used in order to send you the newsletter and analyse your use of the email newsletter. You can withdraw this consent at any time. The relevant link is included in each copy of our newsletter. We will make a note of the fact that you have unsubscribed from the newsletter in our database. |
We use a double opt-in process to protect your e-mail address against misuse by third parties |
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Participation in raffles/contests When you register for a raffle/contest, we store and use the information you provide in order to run the raffle/contest and complete any follow-ups. The data we collect for this purpose depends on the registration form on the event page in question. Your information is deleted once it is no longer required to run the raffle/contest or complete any follow-ups. |
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Participation in surveys /reviews We conduct surveys on our website. In general, these surveys are carried out anonymously. If we as an exception do collect your data in the course of a survey, the information you provide will be stored and used by us for the purpose of conducting and following up the survey. Which data we collect for this purpose results from the survey itself. Your data will be deleted as soon as they are no longer required for the survey and follow-up. You can also create reviews for some products on our website. The data we collect for this purpose can be found on the form provided for this purpose. Reviews or other user-generated content will be published on our publicly facing website or mobile applications, and it may be read, collected, and used by our review-provider Bazaarvoice, its affiliates, subsidiaries, vendors and Clients as per its privacy policy . Note also that Bazaarvoice uses also the following technology and resulting information for providing us Client Services including fraud detection and analytics:
In case this includes cookies or other technology to which you have given consent, the legal basis of our processing of your personal data insofar is your consent. |
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Participation in events When you register for an event, we store and use the information you provide in order to run the event and complete any follow-ups. The data we collect for this purpose depends on the registration form on the event page in question. Your information is deleted once it is no longer required to run the event or complete any follow-ups. Some events require to pay the participation fee directly or are completely or partially supervised and carried out by our partners. In such a case you may be redirected to the website of the respective partner. In this case, the relevant payment details (last name, first name, postal address, number of participants, means of payment) are transmitted to our partner to carry out the event/payment process, provided you have already provided it. |
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Our social media pages The protection of your privacy when processing personal data is important to us. We process personal data transmitted to us, which is collected during your visit to our respective social media page (e.g. Facebook Fanpage, Instagram/Pinterest Page), confidentially and only in accordance with the statutory provisions. Responsible for the processing of your data via our social media site is the respective operator of the social media site (see examples below) together with us. As far as the processing of these data takes place within our area of responsibility, we are available to you in all questions concerning data protection and the exercise of your rights in accordance with the information in this data protection information. Data processing by the Social Media Service The social media service processes your personal data as soon as you use our respective social media site. Processing is linked, for example, to the following usage processes: • View a page or post or video from a page • Subscribe or unsubscribe to a page • Mark a page or post with "I like" or "I don't like anymore" or similar functions • Recommend a page in a post or comment • Comment on, share or respond to a page post (including the type of response) • Hide a page contribution or report as spam • From another site, click on the social media provider or from a Web page outside the social media provider on a link that leads to the page. • Move the mouse over the name or profile picture of a page to see a preview of the page contents. • Use functions of the social media provider, such as the website, phone number, "plan route" button or any other button on a page. • The information whether the login is made via a computer or a mobile device. You can find out which personal data is collected by the social media provider, how it is processed and which data protection rights you have vis-à-vis the social media provider in the following data protection guidelines of the social media provider. We have no influence on the data processing by the social media provider following the survey. Data processing by us On the website provided by us via the social media provider, the social media provider grants us access to the following data categories: • The social media provider grants us access to statistical analyses that provide information about the use of our social media website. The analyses visible to us do not allow us to individually analyze the usage behavior of individuals. We can only view aggregated data (such as number of hits, likes, followers, region of origin, age group, gender, etc.) that tells us about our audience and the use of our social media site. The data of the respective user on which the analyses are based are not transmitted to us. • We can set the target group to be reached for the social media website or for individual published articles. The setting is based on general parameters (e.g. age group, language, region, interests) that can be used to align our content with specific groups. It is not possible for us to address or identify individual persons on the basis of the data provided to us by the social media provider. • If you contact us directly via the social media provider or interact with us in any other way and consciously transmit personal data (e.g. direct networking with our social media website), we store and process this personal data for the purposes for which you transmitted it to us. • We process this data exclusively for the purpose of making content on our social media website known to the target group and to better understand and optimise the use of our social media website. In addition, we cannot influence the data processing (for the provision of this data upstream) by the social media provider. Which personal data is collected from the respective social media provider in detail, how these are processed and which data protection rights you have vis-à-vis the respective social media provider, please refer to the following data protection guidelines of the respective social media provider: a) Facebook Inc., 1601 S California Ave, Palo Alto, California 94304, USA; b) Twitter, Inc., 1355 Market St, Suite 900, San Francisco, California 94103, USA; https://twitter.com/privacy. c) Instagram, provided by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, https://help.instagram.com/519522125107875 d) Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland, https://policy.pinterest.com/en/privacy-policy e) Snapchat for countries of the European Union (EU), the European Economic Area (EEA) and Switzerland: SNAP GROUP LIMITED 7-11 Lexington Street, London, United Kingdom, W1F 9AF and for all other countries: SNAP Inc, 2772 Donald Douglas, Loop North Santa Monica, CA 90405 United States, USA. f) LinkedIn for countries of the European Union (EU), the European Economic Area (EEA) and Switzerland: LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland and for all other countries: LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA. g) Xing SE, Dammtorstrasse 30, 20354 Hamburg, Germany, https://privacy.xing.com/en/privacy-policy |
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What types of cookies we use and how they work |
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Cookies, Analytics, Marketing and Tracking 1. Analytics Analytics refers to the process of collecting, processing, and analysing data to gain insights and make decisions. For us, it's like examining patterns and trends to better understand how our products and services are used by you. This insight allow us to make our products and services more user-friendly. It also enables us to identify areas for improvement and innovation in our products and services. Our websites integrate with analytics platforms (e.g., Adobe Analytics). These platforms provide JavaScript code that is added to the website. This code interacts with cookies or similar technologies to collect data when users interact with our website. As users navigate the website, the analytics code collects data from the cookies/pixels. This data we collect includes information on page views, clicks, time spent on pages, and other relevant metrics. Analytics platforms aggregate the collected data, providing us with insights into user behaviour and website performance. This aggregated data is used for understanding audience demographics, popular content, and areas that may need improvement. 2. Marketing and Tracking (including Re-Marketing) We may collect and use your personal data to send you relevant marketing communications. These communications could include product updates, promotional offers, and newsletters. You can easily manage your communication preferences and opt out if desired. We also carry out digital marketing activities including retargeting. Retargeting, also known as remarketing, means showing targeting ads to users who have previously interacted with Our website or digital content but did not complete a desired action, such as making a purchase. When a user visits our website and takes specific actions (e.g., views a product, adds an item to the cart), a tracking pixel or cookie is placed on their device. This allows us to show targeted ads to these users as they browse other websites or social media platforms, encouraging them to return to our website. Please see Section XII for more information on the providers including information about the specific usage and additional information on provider-specific data protection aspects. 3. Cookies and similar Technologies When you visit our website cookies or a so-called pixel-code/web beacon as well as similar technologies can be used by us. These technologies will allow us to interact with your browsing device as follows:
For more information on specific cookies and similar technology we use on a specific website please see the cookie banner/notice. Functional Cookies will be used by us even you decline other types of cookies, as these are necessary for the use of the websites. All other Cookies as well as similar technologies will only be used, if you accept the relevant category of cookie within the cookie banner/notice and you can modify this choice at any time. 4. Profiling (based on Permission) We offer you the option to enable profiling, which allows us to personalize your experience and provide you with tailored content. We want to ensure transparency and give you control over how your personal data is used. Profiling involves the automated processing of your personal data to analyse and predict your characteristics, preferences, behaviour, or interests. By enabling profiling, we can better understand your needs and deliver a more customized experience based on such information and to enhance your experience on our website. This includes personalizing recommendations, delivering targeted advertisements, and improving our services based on your preferences. To create your profile, we may collect and analyse various types of data, such as your browsing history, search queries, location information, and demographic details. You can find a comprehensive list of the data categories we utilize if you agreed in profiling in Section XIV, located at the end of this document. Rest assured that we handle your data with utmost care and in accordance with applicable data protection laws. Our profiling activities are based on your consent, which you can freely give or withdraw at any time. We also rely on our legitimate interests in providing you with a tailored and relevant experience. You have the right to control your data and profiling preferences. You can choose to enable or disable profiling through your account settings or privacy preferences. Additionally, you can exercise your data protection rights, including the right to access, rectify, or delete your personal data at any time. We may share your data with trusted third parties for profiling purposes. However, we only do so with your explicit consent or when necessary to provide our services. We ensure that appropriate safeguards are in place to protect your data when shared with these parties. Please see Section XII for more information on the providers including information about the specific usage and additional information on provider-specific data protection aspects. 5. Cookie Handling, Tools and their providers Once you have chosen which cookies you accept/decline, you can always revisit the privacy settings in the cookie banner/notice by clicking on the check mark located on the bottom left-hand side of our website and accommodate the changes. You also can delete the cookies set manually via the respective setting in your browser. You can find a comprehensive list of the marketing and analytics tools we utilize in Section XII, located at the end of this document. This section not only provides the names of the tools but also describes the type of data processing conducted by each respective tool or provider. 6. Legal Basis for data handling All processing described above, in particular the setting of pixels and cookies for reading out information on the end device used, will only be carried out if you have given us your consent to do so. You can revoke your consent at any time with effect for the future by as described in “Cookie Handling” above. We base the above data processing operations in UK GDPR regions on: Your consent pursuant to Art. 6 para. 1 lit.
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Our website uses cookies and in this section we explain to you which types of cookies we use and which data are created and processed |
| List of the Third party providers and their use | |
Facebook and Instagram including WhatsApp and Facebook messenger is provided by the following entities:
http://www.facebook.com/policy.php; https://help.instagram.com/519522125107875 Meta is providing the following services:
https://www.facebook.com/legal/controller_addendum.
https://www.facebook.com/policy and https://www.facebook.com/business/help/651294705016616 To permanently prevent the collection of usage data, please use the following link: https://www.facebook.com/policies/cookies/ As a registered Facebook user, you can also set what types of ads are displayed to you within Facebook, use the following link: https://www.facebook.com/settings/?tab=ads X Corp, formerly Twitter, as social media provider is provided by the following entities:
Pinterest as an online marketing tool is provided as follows: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland, https://policy.pinterest.com/en/privacy-policy. The Pinterest Tag help us analyse use of our website and to track the effectiveness of our advertising campaigns (Conversion Tracking). We also use the Pinterest Tag to create audiences and show you personalized advertising based on your interest in our products (retargeting). For this purpose, Pinterest Europe processes data, which the service collects from pixels, cookies and similar technologies on our website. If you have a Pinterest account and have allowed Pinterest Europe to do so in your account’s privacy settings, Pinterest Europe may also link the information collected about your visit to us with your Pinterest account and use it for showing you the targeted advertisements. You may see and change the privacy settings, especially for personalisation, in your Pinterest account at any time. For more information please see https://help.pinterest.com/en/article/edit-personalization-settings. If you have not agreed to the use of the Pinterest Tag, Pinterest Europe will only show you general Pinterest Ads which have not been created based on the data collected about you. This collection and transmission of activity data within the scope of the Pinterest Tag is carried out by us and Pinterest Europe as joint controllers within the meaning of Article 26 GDPR. We have an agreement with Pinterest Europe concerning this processing as joint controllers. This agreement defines the division between us and Pinterest Europe of the duties under data protection law. In this agreement, we and Pinterest Europe have agreed, among other things, that we are responsible for providing you pursuant to Articles 13 and 14 GDPR with all information about our joint processing of your personal data and that Pinterest Europe is responsible for facilitating the exercise of rights of data subjects pursuant to Articles 15 to 20 GDPR. You may see more information on this agreement below. Responsibilities of us and Pinterest Europe under the Joint Controllership Agreement |
Your visit can tell us a lot about how appealing our website is ‒ this is why we use web analytics tools to continuously improve our website. |
| Obligation under GDPR | Pinterest Europe | WE |
| Article 6: Requirement of legal basis for Joint Processing | [x] (regarding Pinterest Europe’s processing) | [X] (regarding our own processing ) |
| Articles 13,14: Providing information on Joint Processing of Personal Data | [x] | |
| Article 26(2): Making available the essence of this JCA | [x] | |
| Articles 15-20: Rights of the Data Subject with regard to the Personal Data stored by Pinterest Europe after the Joint Processing | [x] | |
| Article 21: Right to object insofar as the Joint Processing is based on Article 6(1)(f) | [X] (regarding Pinterest Europe’s processing) | [X] (regarding our own processing) |
| Article 32: Security of the Joint Processing | [X] (regarding the security of the Ad Data Features) | [X] (regarding the correct technical implementation and configuration of our use of the Ad Data Feature) |
| Articles 33, 34: Personal Data Breaches concerning the Joint Processing | [X] (insofar as a Personal Data Breach concerns Pinterest Europe’s obligations under the Joint Controller Addendum) | [X] (insofar as a Personal Data Breach concerns our obligations under the Joint Controller Addendum) |
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Pinterest Europe is responsible as sole controller for the processing of activity data subsequent to their transmission. You can find more information on how Pinterest Europe processes Personal Data, including the legal basis Pinterest Europe relies on and the ways to exercise Data Subject rights against Pinterest Europe, in Pinterest Europe’s Privacy Policy at
We use the following services: For web analytics we use Adobe Audience Manager und Adobe Tracking being part of the Adobe Marketing Cloud: The information relating to your use of our website is transferred to Adobe servers, analyzed and solely returned to us as cumulative data. This data allows us to identify trends in how the website is generally used. We do not conflate the resultant usage profiles with your name or any other details that could disclose your identity, such as your e-mail address. The usage data is stored by the service used for a maximum duration of 37 months from the date on which it was collected.
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TikTok as social media provider is provided by the following entities:
The TikTok Pixel we use is a piece of JavaScript code that helps us track and understand visitor activity on our website. It collects information about visitors and their devices, which is known as event data. This user event data includes:
We use this event data to target our ads and improve personalized advertising. To do this, the event data collected on our website is sent to TikTok. Some of this event data is stored on the device you are using, and cookies are also used via the TikTok Pixel to store information. However, this only happens with your consent. You can revoke your consent at any time through the "Cookie Settings" on this page. The collection and transmission of event data is done jointly by the provider and the respective TikTok entity named above. We have an agreement with TikTok concerning this processing as joint controllers. This agreement defines the division between us and the respective TikTok entity of the duties under data protection law. In this agreement, we and TikTok have agreed, among other things, that we are responsible for providing you pursuant to Articles 13 and 14 GDPR with all information about our joint processing of your personal data and that TikTok is responsible for facilitating the exercise of rights of data subjects pursuant to Articles 15 to 20 GDPR. You may see more information on this agreement below and you will find the document directly accessible under https://ads.tiktok.com/i18n/official/policy/jurisdiction-specific-terms. Responsibilities of us and TikTok under the Joint Controllership Agreement |
| Obligation under GDPR | TikTok | WE |
| Article 6: Requirement of legal basis for Joint Processing | [x] regarding TikTok’s processing | [X] regarding our own processing |
| Articles 13,14: Providing information on Joint Processing of Personal Data | [X] TikTok's publicly available Privacy Policy describes the legal basis relied on and the types of personal data processed in connection with the generation TikTok Analytics | [X] regarding our own processing |
| Article 26(2): Making available the essence of this JCA | [X] TikTok will make the essence of this TikTok Analytics Addendum available to data subjects. This is currently done via the Information about TikTok Analytics: https://www.tiktok.com/legal/page/global/information-about-tiktok-analytics/en | |
| Articles 15-20: Rights of the Data Subject with regard to the Personal Data stored by TikTok after the Joint Processing | [X] TikTok will enable data subjects to exercise their rights in respect of their personal data comprised within Engagement Data | |
| Article 21: Right to object insofar as the Joint Processing is based on Article 6(1)(f) | [X] regarding TikTok’s processing | [X] regarding our own processing |
| Article 32: Security of the Joint Processing | [X] regarding the security of the Ad Data Features | [X] regarding the correct technical implementation and configuration of our use of the Ad Data Feature |
| Articles 33, 34: Personal Data Breaches concerning the Joint Processing | [X] insofar as a Personal Data Breach concerns TikTok’s obligations under the Joint Controller Addendum | [X] insofar as a Personal Data Breach concerns our obligations under the Joint Controller Addendum |
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The respective TikTok entity named above is responsible as sole controller for the processing of activity data subsequent to their transmission. You can find more information on how TikTok processes Personal Data, including the legal basis TikTok relies on and the ways to exercise Data Subject rights against TikTok, in TikTok´s Privacy Policy at |
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Social networks and similar networks and services Content from our website can be shared on social networks using integrated social media buttons. All social media buttons that facilitate the sharing of content are integrated using simple hyperlinks rather than social plugins developed by social network providers. This ensures that your details are not automatically transmitted to social network servers as soon as you access our website. In addition, when you share content from our website we only transmit the information to the social network that is required to share the relevant content (e.g. the link to the content you want to share). We do not transfer personal data in this context. At the same time, simple links to our websites on social networks can be found as well. If you follow a link from our website to a social network, or if you log in to your social network in order to share content from our website, your data is processed by the provider of the social network in question. If you are registered and signed in in other networks or services that require registration while using our website or individual functions (e.g. Vimeo, YouTube), the respective network/service may collect information about your use or adopt settings, such as videos played/playing status. However, this data is collected solely by the respective network/service in its own data protection responsibility and processed by the respective provider. For information about the purpose and scope of data collection, further processing and use by the respective network provider, as well as your associated rights and settings options for protecting your privacy, please refer to the Data Protection Information made available at the website of the respective provider. |
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Dealer search using Google maps One feature available to you as a user of our website is a map showing cooperating dealers in your area. We use Google Maps to display this map. Google Maps is a service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. You can find details on how personal data is processed when Google Maps is used via the following link: https://policies.google.com/privacy If you wish to display cooperating dealers in your area, you will need to specify a location, either by entering your location manually or having it determined by the geolocation function on your internet browser automatically. Personal data is not processed if you enter this information manually, provided you do not specify your home address. Automatic location identification using the geolocation function on an internet browser requires your IP address to be processed. We are permitted to process your information in this context with your consent, which your internet browser requests when you access the map. We do not store your IP address in this context. |
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Transmission to recipients outside the EEA We also transmit personal data to recipients based outside of the UK and EEA, in so-called third countries. In this case, we ensure ‒ before any data is shared ‒ that either an appropriate level of data protection is maintained by the recipient (e.g. on the basis of an adequacy decision made by the EU Commission for the respective country or the agreement of standard EU contractual clauses between the European Union and the recipient) or that you have given your consent to said sharing. We are happy to provide you with an overview of the recipients in third countries and a copy of the specific provisions agreed to ensure an appropriate level of data protection. To request this, please use the contact information provided in the Section “Your point of contact for all questions relating to data protection” this Data Protection Information above. |
We only transmit your data to recipients outside the EU when data protection is guaranteed |
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Your point of contact for all questions relating to data protection If you have any questions relating to data protection or exercising your rights, you can use the following contact information to get in touch with our data protection officer directly: BSH Home Appliances Limited Data Protection Officer Grand Union House Old Wolverton Road Wolverton Milton Keynes MK12 5PT Data-Protection-UK@bshg.com |
Please do not hesitate to contact our data protection officer if you have questions relating to data protection. |
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Changes to this Data Protection Information This Data Protection Information reflects the current state of data processing on our website. In the event of changes to data processing, this Data Protection Information will be updated accordingly. We always provide the latest version of this Data Protection Information on our website so that you can find out about the scope of data processing on our website. |
| If you reside in the United Kingdon or Northern Ireland | |
| Supplementary information according to REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of 27 April 2016 on the protection of individuals with regard to the processing of personal data, on the free movement of such data (UK GDPR) | |
| Text module | Summary |
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Legal basis for data processing We base the above data processing operations on
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To ensure complete control over your information, you have a comprehensive set of rights that you can use to manage how we process your data |
| If you reside in the Republic of Ireland: | |
| Supplementary information according to REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of 27 April 2016 on the protection of individuals with regard to the processing of personal data, on the free movement of such data and repealing Directive 95/46/EC (EU GDPR) | |
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We base the above data processing operations on: • A legal permit in accordance with Art. 6 para. 1 lit. b of Regulation (EU) 2016/679 (EU GDPR):
• A legal permit in accordance with Art. 6 para. 1 lit. f of Regulation (EU) 2016/679 (EU GDPR):
• Your consent pursuant to Article 6(1)(a) of Regulation (EU) 2016/679 (EU GDPR
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Your rights If you have any questions about your personal data, you will find a description of your rights below: Unsubscribe from receiving promotional communications: Exercise of your data protection rights Please use the following contact channels for your requests: I. Consumers: Please use the Consumer Data Request Webform on https://datarequest.bsh-group.com / II. Dealer/supplier/service providers and its employees: Please contact our local sales or procurement department III. Our employees: Please contact the local HR department • Your right to information about your data: We will provide you with information about the data we hold about you on request. • Your right to correct and complete your data: We will correct inaccurate information about you if you notify us accordingly. We will complete incomplete data if you notify us accordingly, provided this data is necessary for the intended purpose of processing your data. • Your right to delete your data: We will delete the information we hold about you on request. However, some data will only be deleted subject to a defined period of retention, for example because we are required to retain the data by law in some cases, or because we require the data to fulfil our contractual obligations to you. • Your right to have your data blocked: In certain legally determined cases, we will block your data if you would like us to do so. Blocked data is only further processed to a very limited extent. • Your right to withdraw consent: You can withdraw consent given for your data to be processed with effect for the future at any time. The legality of processing your data remains unaffected by this up to the point at which your consent is withdrawn. • Your right to object to the processing of your data: You can object to the processing of your data with effect for the future at any time, if we are processing your data on the basis of one of the legal justifications set out in article 6(1e or 1f) of Regulation (EU) 2016/679. In the event that you object we will cease processing your data, provided that there are no compelling and legitimate grounds for further processing. The processing of your data for the purposes of direct marketing never constitutes compelling and legitimate grounds for us. • Your right to data portability: At your request, we can make certain information available to you in a structured, commonly used and machine-readable format. • Your right to appeal to a regulatory authority: You can lodge an appeal pertaining to data protection with a data protection authority. To do so, contact the data protection authority responsible for your place of residence or the data protection authority under whose jurisdiction we fall (named below). The Information Commissioner’s Office Water Lane, Wycliffe House Wilmslow Cheshire SK9 5AF Tel. +44 1625 545 745 e-mail: international.team@ico.org.uk Website: https://ico.org.uk |
To ensure complete control over your information, you have a comprehensive set of rights that you can use to manage how we process your data |
